As internet penetration in India is at only 34% of the population. India is the second most populous country in the world, it has got large number of Internet users. Still television advertisement has a share of 39.4% of the total advertising budget. News paper got 34% of the advertising budget in 2 Read More
Consumer behaviour can help you to shape digital marketing strategy. 1 Consumer Journey: Now a days of digital purchase, online purchase the user after the purchase of the product still remain engaged and promote the purchased product for the family, friends or colleagues only and only if satisfied. Read More
1 Dial Up connection: Dial Up connection was the first technology invented to access the internet. It is losing its presence across the globe. The type of connections uses a telephone line to connect a PC to the internet. It requires a modem to setup dial up connection. The modem works as an interfa Read More
Digital Marketing is also called ‘Internet Marketing’ web marketing or online marketing . Digital Marketing is very different from Tradition marketing. • TRADITIONAL MARKETING is unidirectional (one to many). Information spready by company is (Active). Information received by consumer is (Pass Read More
Digital Marketing is also called Internet Marketing, Web Marketing, or Online Marketing. Digital Marketing is the promotion of a product/brand through website, blogs, social media, mobile … Digital Marketing is now totally changing marketing. Marketing a product means showing the product in a Read More
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